Marketing and Social Media Intern- FALL

Marketing Responsibilities

• Conduct market research to identify and develop new brand partnership opportunities for NFL and NIL College athletes.
• Research prospective companies and create strategic outreach plans to secure endorsement and marketing partnerships.
• Support the Director of Marketing with daily operations, projects, and athlete marketing initiatives.
• Assist in the planning, coordination, and execution of marketing campaigns and promotional activities.
• Develop and distribute professional player profiles, media kits, and partnership materials to brands aligned with each athlete.
• Coordinate and assist with athlete appearances, community events, charitable initiatives, and other promotional opportunities.
• Maintain accurate records of brand outreach, communications, partnership status, and campaign results using internal tracking systems.
• Identify local, regional, and national partnership opportunities that align with each athlete's brand and marketability.
• Cultivate and strengthen relationships with existing marketing partners while identifying opportunities for continued collaboration.
• Research and help recruit prospective athletes and clients interested in marketing representation through OTG Sports Management.

Social Media Responsibilities

• Monitor and stay current on the social media presence of OTG Sports Management clients.
• Assist with updating and optimizing athlete social media profiles to ensure professional branding and consistency.
• Generate creative content ideas and strategies to enhance the OTG Sports Management brand across social media platforms.
• Research social media trends, audience engagement, and best practices to maximize digital growth.
• Assist in creating, scheduling, and publishing content on behalf of NFL and CFL clients.
• Track social media performance and provide recommendations to improve engagement, reach, and overall brand visibility.